Walmart – Black & Unlimited Program

As part of Walmart’s Black & Unlimited initiative, I’ve collaborated across multiple campaigns that amplify Black creativity, entrepreneurship, and community. My work spanned concept development, on-camera hosting, and original content creation — designed to celebrate culture while driving connection and impact.

Key Highlights:

  • Black & Unlimited Roundtable Talk
    Invited by Walmart to participate in a roundtable conversation with beauty founders Shaira (Luna Magic Beauty) and Melissa (The Lip Bar), discussing entrepreneurship, beauty, and empowerment in honor of Black History Month. The full video was featured on YouTube, with a 30-second teaser shared on Instagram to drive engagement.
  • BLK OPL “Beauty Unlimited” Script & Voiceover
    Wrote and voiced a branded script highlighting the legacy and excellence of Black Opal (BLK OPL) as part of Walmart’s “Beauty Unlimited” campaign. The piece spotlighted the power of Black beauty storytelling, aligning personal experience with brand vision.
  • Revolt World x Walmart Activations
    Covered two dynamic shows at Revolt World 2024 — Ari Fletcher’s cooking show with Chef Shaiheem, and RECEIPTS Live with Lala Milan and DDG. Through real-time Instagram stories and engaging recap content, I helped amplify Walmart’s message about the power of shoutouts and the importance of uplifting Black creators and businesses.

This collaboration exemplifies my ability to seamlessly move between scripted storytelling, live event coverage, and platform-specific content — all while staying grounded in cultural insight and creative intention.

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